Hart Agency: Event and Workforce Management Platform
Hart Agency is a leading New York-based promotional marketing agency responsible for coordinating high-volume events, campaigns, and field teams. BITs Software transformed its legacy system into a modern cloud-based platform that connects event management, workforce coordination, payroll, billing, reporting, and mobile operations.
The Challenge
As Hart Agency’s operations expanded, its outdated .NET-based system became increasingly difficult to maintain and scale. Important processes such as event scheduling, employee assignments, payroll, billing, and reporting depended heavily on manual work and disconnected systems.
The agency needed a modern platform that could support its day-to-day operations, provide mobile access to field teams, integrate with essential business tools, and continue evolving with its requirements.
The Solution
BITs Software redesigned and rebuilt the platform around Hart Agency’s operational workflows. The modernized solution brings event execution, workforce management, financial processes, and reporting together within one connected system.
- Event and campaign management: Centralized tools for creating events, assigning teams, tracking activity, and managing client requirements.
- Workforce scheduling: Streamlined employee scheduling, assignments, availability, and event participation.
- Mobile applications: Android and iOS applications that allow field teams to access assignments and submit event information while on the go.
- Payroll and billing automation: Integrated operational data with QuickBooks Online to improve payroll and client billing workflows.
- Cloud modernization: Migrated the platform to AWS to improve scalability, performance, and reliability.
- Custom reporting: Developed operational and client-specific reports that provide better visibility into events, staffing, payroll, and billing.
- Business integrations: Connected Twilio for communications and Google Places for location-based functionality.
- Continuous development: BITs Software continues to support, enhance, and expand the platform as Hart Agency’s needs evolve.
Results
The platform now serves as the operational backbone of Hart Agency’s event business. Teams can coordinate events, manage field staff, process payroll and billing, and access critical information through one connected system.
The modernized platform has reduced manual administration, improved operational visibility, supported faster event execution, and created a scalable foundation for continued growth.